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In the 1970s, Argentinian tennis player Guillermo Vilas enjoyed incredible success. He mastered every surface on the court and was prepared for every serve. Off the court, he was equally renowned for his confidence and charisma. In the 1980s it was time for his outfitter Puma to create a Guillermo Vilas signature shoe: The GV Special, which pays tribute to its namesake with a court-meets-street aesthetic that's iconic to this day. The silhouette of the Puma GV Special is equipped with perforated detailing for breathability, plus a chunky sole. Today, the Puma GV Special has been upgraded with timeless retro colorways, premium leather upper as well as maximized comfort.

Puma GV Special Suede - features:

• suede upper with perforated toe box (Puma supports responsible leather sourcing through the Leather Working Group)
• synthetic leather lining
• Formstripe leather appliqués at side panels
• foam-padded insole
• EVA foam midsole
• abrasion-resistent rubber outsole
• Puma woven label at tongue
• Puma GV Special branding embossed at side wall
• Puma gold foil logo embossed at heel overlay's window

In the 1970s, Argentinian tennis player Guillermo Vilas enjoyed incredible success. He mastered every surface on the court and was prepared for every serve. Off the court, he was equally renowned for his confidence and charisma. In the 1980s it was time for his outfitter Puma to create a Guillermo Vilas signature shoe: The GV Special, which pays tribute to its namesake with a court-meets-street aesthetic that's iconic to this day. The silhouette of the Puma GV Special is equipped with perforated detailing for breathability, plus a chunky sole. Today, the Puma GV Special has been upgraded with timeless retro colorways, premium leather upper as well as maximized comfort.

Puma GV Special Suede - features:

• suede upper with perforated toe box (Puma supports responsible leather sourcing through the Leather Working Group)
• synthetic leather lining
• Formstripe leather appliqués at side panels
• foam-padded insole
• EVA foam midsole
• abrasion-resistent rubber outsole
• Puma woven label at tongue
• Puma GV Special branding embossed at side wall
• Puma gold foil logo embossed at heel overlay's window

Paris 2024 is not just about Olympic performances in terms of strength or speed. It's also about Olympic feats of fashion. Inspired by the world capital of fashion and summer sports, Puma's Players Lane combines classic vintage style with a modern, tailored approach. Retro silhouettes such as soccer jerseys meet hand-drawn graphics and eye-catching all-over patterns. For athletes who love both fashion and sport. The GV Special Players Lane Edition by Puma is equipped with a perforated upper for breathability, premium suede and Puma Athletics branding on the tongue that references the design of the Paris Olympics.

In the 1970s, Argentinian tennis player Guillermo Vilas enjoyed incredible success. He mastered every surface on the court and was prepared for every serve. Off the court, he was equally renowned for his confidence and charisma. In the 1980s it was time for his outfitter Puma to create a Guillermo Vilas signature shoe: The GV Special, which pays tribute to its namesake with a court-meets-street aesthetic that's iconic to this day. The silhouette of the Puma GV Special is equipped with perforated detailing for breathability, plus a chunky sole. Today, the Puma GV Special has been upgraded with timeless retro colorways, premium leather upper as well as maximized comfort.

Puma GV Special Players Lane - features:

• premium suede upper with perforated toe box (Puma supports responsible leather sourcing through the Leather Working Group)
• synthetic leather lining
• Formstripe leather appliqués at side panels
• foam-padded insole
• EVA foam midsole
• abrasion-resistent rubber outsole
• Puma Players Lane branding embossed at leather tongue
• Puma GV Special branding embossed at side wall
• tonal Puma logo embossed at heel overlay's window

In the 1970s, Argentinian tennis player Guillermo Vilas enjoyed incredible success. He mastered every surface on the court and was prepared for every serve. Off the court, he was equally renowned for his confidence and charisma. In the 1980s it was time for his outfitter Puma to create a Guillermo Vilas signature shoe: The GV Special, which pays tribute to its namesake with a court-meets-street aesthetic that's iconic to this day. The silhouette of the Puma GV Special is equipped with perforated detailing for breathability, plus a chunky sole. Today, the Puma GV Special has been upgraded with timeless retro colorways, premium leather upper as well as maximized comfort.

Puma GV Special Base - features:

• leather upper with perforated toe box (Puma supports responsible leather sourcing through the Leather Working Group)
• synthetic leather lining
• Formstripe leather appliqués at side panels
• foam-padded insole
• EVA foam midsole
• abrasion-resistent rubber outsole
• Puma woven label at tongue
• Puma GV Special branding embossed at side wall
• tonal Puma logo embossed at heel overlay's window

In the 1970s, Argentinian tennis player Guillermo Vilas enjoyed incredible success. He mastered every surface on the court and was prepared for every serve. Off the court, he was equally renowned for his confidence and charisma. In the 1980s it was time for his outfitter Puma to create a Guillermo Vilas signature shoe: The GV Special, which pays tribute to its namesake with a court-meets-street aesthetic that's iconic to this day. The silhouette of the Puma GV Special is equipped with perforated detailing for breathability, plus a chunky sole. Today, the Puma GV Special has been upgraded with timeless retro colorways, premium leather upper as well as maximized comfort.

Puma GV Special Base - features:

• leather upper with perforated toe box (Puma supports responsible leather sourcing through the Leather Working Group)
• synthetic leather lining
• Formstripe leather appliqués at side panels
• foam-padded insole
• EVA foam midsole
• abrasion-resistent rubber outsole
• Puma woven label at tongue
• Puma GV Special branding embossed at side wall
• tonal Puma logo embossed at heel overlay's window

The Stan Smith by adidas is more than just a shoe - it's an icon that has made an impact on generations of sneaker connoisseurs. In its latest Freizeit version, the Stan Smith shows a side inspired by the Athleisure catalogs of the 1970s. This version combines the signature details of the original with a modern, casual aesthetic that is perfect for everyday wear.

The 1970s was a time of change, not only in fashion but also in sport. adidas has taken inspiration from this era to create a new Freizeit version of the Stan Smith that captures the laid-back style of the time. The classic look of the adidas Stan Smith has been retained but complemented by subtle, modern casual accents and a sturdy, welted outdoor sole, giving the shoe a fresh twist.

What makes the adidas Stan Smith so unmistakable are its iconic details. The 3 Stripes perforated on the side are a trademark that is immediately recognizable and stands for the origin of the adidas shoe. These details have been retained in the new version to maintain the connection to the original, while adding new design elements that keep the shoe contemporary and relevant.

The new Freizeit version of the Stan Smith by adidas is perfect for everyday wear. It combines the sporty DNA of the original with a smart casual aesthetic that can be combined in a variety of ways. Whether with jeans, chinos or even sporty shorts - the Stan Smith goes with almost any outfit and adds a stylish touch.

adidas Stan Smith - features:

• soft leather upper
• leather lining
• 6 eye lacing with tonal metal eyelets
• perforated 3 Stripes branding at side panels
• Stan Smith signature embossed on tongue
• foam-padded OrthoLite® insole
• welted sole made from abrasion-resistant rubber

Currently Reebok presents a nice collaboration with Canadians Dime. Dime was founded in Montréal by a crew of skateboarders who wanted to express their fun in creativity. Starting in 2005, Dime established itself as a company known for its humor and innovative concepts with its self-produced skateboarding videos. In 2015, the Dime Glory Challenge skateboarding events helped take skateboarding to a new level, thanks to its signature unconventional style and broad, authentic appeal. With a similar philosophy, Dime opened its flagship store in Montréal and developed the designs of their promo items into a clothing brand that's sold in selected skateboard stores worldwide.

With no frills, the Reebok Club C Revenge picks up the clean mid-80s aesthetics of tennis sports featuring simple lines, soft leather upper as well as comfy terry cloth lining plus minimum overlays. Back in the 80s, tennis was the sport that has lots of nice sneaker designs to offer that were aware of tradition without being too conservative.

Reebok x Dime Club C Revenge - features:

• soft suede upper
• leather lining
• perforated vent holes at toe box
• Dime lettering embossed at heel patch
• foam-padded insole with Reebok x Dime gold foil branding
• foamed EVA midsole
• stitched rubber cupsole
• tonal Reebok x Dime branding embossed at suede tongue
• Dime gold foil branding embossed at side overlay